Hi, I'm Lane,
a human 🧍 and a human-centered designer ✏️, leveraging visual storytelling to drive systemic change and impact businesses through design.
As an experience designer, I am dedicated to perfecting complex processes, creating holistic customer journeys, bridging the gap between non-designers and designers, and having a good time.
My academic background includes a Master of Arts in Service Design and a Bachelor of Arts in Graphic Design and Advertising from Savannah College of Art and Design.
Apart from design, I am a lifelong soccer player and helped the SCAD Women's Soccer team achieve the first-ever national championship title in school history. While I love designing memorable experiences, I equally enjoy immersing myself in them too, fueled by my obsessions in sports, food, and travel.
💼 Highlights of my Professional Experience
Visual Designer
Summer 2024
Washington D.C.
Produced graphics for print and web for 8+ external clients over 2 months
Followed client briefs and communicated with internal and external clients to deliver ads in in timely manner
UX Designer
Summer 2023
Tokyo, Japan
Redesigned a client’s website, enhancing accessibility for international audiences and tourists visiting Japan
Conducted 5+ interviews with Japanese business consultants and updated their profiles on the website
Created targeted social media content, boosting international audience engagement by over 20% over three months
Design Strategist
Summer 2022
Washington D.C.
Conducted user research, built wireframes, created prototypes, and performed user testing to develop the project planning feature for Throughline’s internal website
Collaborated with a cross-functional team to design a toolkit dealing with equity and accessibility for the Department of Labor Unemployment Services
Volunteer Design Experience
Digital Media Manager
2018-Present
Washington D.C.
Created the brand identity and designed the website for BSC Buddy Camp—a free soccer day camp for children with developmental disabilities. I maintain the website, produce yearly promotional marketing materials, and work at the camp each year.
